Sarah Jay brings over fifteen years of experience in all areas of fashion media. Her styling work has been published internationally in Harper’s Bazaar, Vogue.com, FASHION Magazine, ELLE Canada, InStyle, Schön, ZINK, Style Monte Carlo and BMM Italy.
Television credits include Canada’s Next Top Model, Eat Yourself Sexy, Look-A-Like and Project Runway Canada. Celebrity clients include Fergie, Adam Levine, Penelope Cruz and Justin Bieber.
Her artistic flare and insightful commentary have made her a natural on camera, working as resident fashion expert for Cosmopolitan TV, and red carpet correspondent for Getty/Wireimage and iTunes.
In 2007 Sarah began working with Fashion Takes Action, Canada's only apparel non-profit focused on sustainability, working with industry and consumers to shift behaviour toward more positive social and environmental impacts. As creative director and active board member, Sarah produces all of FTA's fashion and runway events and helps to shape the trajectory of FTA's programming.
Sarah has nurtured fashion's responsible innovations internationally as associate producer of The Green Shows in New York, fashion director of the Green Living Show, and consultant to a growing number of independent designers and SMEs.
She has served as a cabinet member on Environmental Defence’s Just Beautiful Campaign which aims to improve care product safety legislation, create awareness, and better buying resources for increasingly concerned consumers. Most recently she has consulted on ED's Rethink Dry Cleaning.
Sarah's first full-length feature film, TOXIC BEAUTY, which she conceived and developed, is set to premiere at the prestigious Hot Docs festival this May and will address the harms of unregulated toxins in personal care products and the causal link between talc and ovarian cancer.
Following her passion for product safety, labelling efficacy and animal rights, Sarah recently lead the largest market study to date on the use of shark squalene in cosmetics, to be released in 2019. She is a member of Canada’s Animal Welfare Working Group, serving to amend policy and statutes in the criminal code relating to animal cruelty.
As an extension of this work, Sarah has founded All Earthlings, a consulting firm aimed at illuminating and eliminating undisclosed animal ingredients in supply chains, and improving impacts for the benefit of #AllEarthlings.
Her recent nomination for the Canadian Art and Fashion Award’s Fashion Impact Award acknowledges Sarah’s committed efforts to make change throughout the fashion and beauty sectors.
Sarah's true passion lies where style and sustainability intersect. ♥